Fashion startup success sounds so much interesting. We often come across stories of people starting small and becoming a market leader in no time. Well, some of the stories are true. But most of them are marketing stunts and made up. I am not saying you cannot be successful in a business. What I mean […]
RunWay Report SS-2023 – Clothing Designer Essentials
Transition From Runway To Retail: Clothing Designer Transitioning runway designs into the retail market can pose a challenge for many clothing designers. This transformation involves the conceptual and ideational aspects of the designs. Runway shows primarily serve as marketing strategies to attract media attention and promote designers. While ready-to-wear clothing tech pack designer presents outfits […]
Color Forecast – 2023 – Fashion Forecast
Color forecasting is a process that anticipates the popular colors for upcoming seasons using a mix of research, trend analysis, and intuition. Trend forecasting agencies take on the responsibility of conducting this process and offering valuable insights into future fashion forecast. These agencies release color reports that showcase the key colors expected to be in […]
Brand Building – Platforms Allows you Build Brand and Sell Online
End-to-end solution Brand Building from Concept to Customer Brand Building is a tough task and needs a lot of helping hand especially when you are starting your brand. And your support is the people with whom you are doing business with. They can be your clothing manufacturers, vendors, and customers. But the people closer to […]
Brand Identity Design Process for Apparel Startups
Branding Designer Clothing – Creating a Great Brand Identity Brand identity Building is tricky based on the competition you face in the market. Before we step into the branding part, we must understand what it means. Branding means positioning your label in a way that customers look for your brand only. Fashion and apparel is […]
Apparel Brand Design: Building a Sales-Driven Apparel Brand
Apparel brand design and brand identity are important when it comes to female consumers and they are huge. When women want to buy something they not only see the product but also the whole package. This includes where he is purchasing from, the ambiance of the shop, and the brand value. The packaging is more […]
Concept to Customer : End-to-End Solution to Apparel Brand
You need an end-to-end solution for an apparel brand especially if you are starting from the beginning. As clothing designers and manufacturers, we come across many new brands and private labels. We found them quite enthusiastic but later on they ended up losing interest. They start their apparel brand on a high note. However, going […]
Concept to Customer – End to End Solution for Apparel Brands
Understanding customer needs and crafting a collection that gives success is paramount. The ability to understand the customer needs and align the collection is crucial. A tech pack designer who can understand and craft a flawless collection is an asset. In the fashion industry, brands respond to the pulse of their customer and tend to […]
Branding Designer Clothing: Finding Your Signature Style
Branding designer clothing is tricky and is a long-term process. In the competitive world of fashion, staying ahead of others needs serious effort. And the tools that you need for branding your designer clothing line are an online and physical store. Also, your brand identity depends on how you are presenting your collection. This is […]