Why Brands Struggle in Getting Right Designs and Tech Packs

Challenges faced by fashion brands Getting Designs and Tech Packs & Small Quantity Garment Manufacturing?

Often brands struggle to get right design and tech packs and clothing manufacturers? Garment manufacturing is a process-oriented industry where we assemble many parts into one. We can divide the production process in to two parts. Preproduction preparation and second assembling and finishing. Preproduction involves fabric & trim sourcing, print screen, embroidery  development pattern making etc.

Why brands struggle to get right designs and tech packs and clothing manufacturers? Apparel brands Garment manufacturing is a process-oriented industry where we assemble many parts into one. These include Fabric, trims, stitching MOQ printing MOQ etc. And every segment is having its least threshold. So matching the MOQ for each segment is a something that needs negotiation. Utilizing below production capacity of a factory by producing lesser quantity leads to negative income. This is to be compensated partly by the customer and partly by the manufacturer. So, the cost goes up when you produce less quantity for a particular style.

 

We can see this with an example of an industrial embroidery machine. An Industrial embroidery machine has 18 heads and can produce 18 embroidery patches. If you need 6 patches still you have to use the whole machine capacity. In this case, you are making 12 heads of an industrial machine running unproductive. Same goes for a stitching unit.

 

Start-up fashion brand struggles to meet the MOQ of a clothing manufacturer. They don’t have the market where they can leverage their products. On the top of it, they lack investment that matches the MOQ of clothing manufacturers. So, the only option they have is to slug till they can reach a level where they can match the MOQ.

 

Overcoming Challenge of Small Quantity Apparel Production

 

You can overcome the challenges by planning your line sheet in such a way that you can meet the MOQ. You need a fashion technical designer and manufacturing unit that support small quantity production. For me, this is a challenge but with proper planning and strategy, You can solve this. What you need is some cooperative factors like technical clothing designers and garment manufacturers. Fashion studio Urban Purple is a conglomerate offering cluster of services for apparel brands. We support all that apparel brand needs to lift off ground and find its brand identity in the market. We offer services under one roof and support brands optimize cost. Also, consult brands on how they can fit their line sheet with their limited investment.

 

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