Fashion startup success sounds so much interesting. We often come across stories of people starting small and becoming a market leader in no time. Well, some of the stories are true. But most of them are marketing stunts and made up. I am not saying you cannot be successful in a business. What I mean […]
RunWay Report SS-2023 – Clothing Designer Essentials
Transition From Runway To Retail: Clothing Designer Transitioning runway designs into the retail market can pose a challenge for many clothing designers. This transformation involves the conceptual and ideational aspects of the designs. Runway shows primarily serve as marketing strategies to attract media attention and promote designers. While ready-to-wear clothing tech pack designer presents outfits […]
Color Forecast – 2023 – Fashion Forecast
Color forecasting is a process that anticipates the popular colors for upcoming seasons using a mix of research, trend analysis, and intuition. Trend forecasting agencies are responsible for conducting this process and offering valuable insights into future fashion forecasts. These agencies release color reports that showcase the critical colors expected to be in vogue for […]
Brand Building – Platforms Allows you Build Brand and Sell Online
End-to-end solution Brand Building from Concept to Customer Brand Building is a tough task and requires a lot of help, especially when you are starting your brand. Your support is the people with whom you do business. They can be your clothing manufacturers, vendors, and customers. But the people closer to you are your customers […]
Brand Identity Design Process for Apparel Startups
Branding Designer Clothing – Creating a Great Brand Identity Brand identity Building is tricky based on the competition you face in the market. Before we step into the branding part, we must understand what it means. Branding means positioning your label so that customers only look for your brand. Fashion and apparel is a vast […]
Apparel Brand Design: Building a Sales-Driven Apparel Brand
Apparel brand design and brand identity are essential for female consumers, and they are huge. When women want to buy something, they see the product and the whole package. This includes where he is purchasing from, the ambiance of the shop, and the brand value. The packaging is more important than the actual products. I […]
Concept to Customer : End-to-End Solution to Apparel Brand
You need an end-to-end solution for an apparel brand, especially if you are starting from the beginning. As clothing designers and manufacturers, we come across many new brands and private labels. We found them quite enthusiastic, but later on, they lost interest. They start their apparel brand on a high note. However, as we advance, […]
Concept to Customer – End to End Solution for Apparel Brands
Understanding customer needs and crafting a collection that gives success is paramount. The ability to understand the customer needs and align the collection is crucial. A tech pack designer who understands and crafts a flawless collection is an asset. In the fashion industry, brands respond to the pulse of their customer and tend to thrive. […]
Branding Designer Clothing: Finding Your Signature Style
Branding designer clothing is tricky and is a long-term process. In the competitive fashion world, staying ahead of others requires serious effort. The tools you need to brand your designer clothing line are online and physical stores. Also, your brand identity depends on how you are presenting your collection. This is a two-way cyclic process; […]