Color forecast predicts popular colors in upcoming seasons using research, trend analysis, and intuition. Trend forecasting agencies conduct the color forecast process, which provides insights into upcoming fashion trends. These agencies release color trend reports that identify the key colors that will be popular in the upcoming season. Designers, retailers, and other industry professionals use these reports to inform their product development and marketing strategies. Color forecasters … [Read more...]
Brand Building – Platforms Allows you Build Brand and Sell Online
End to End Solution Brand Building from Concept to Customer : All Under One Roof Brand Building is a tough task and needs a lot of helping hand especially when you are starting your brand. And your support are the people with whom you are doing business with. They can be your clothing manufacturers, vendors and customers. But the people closer to you are your customers with whom you interact directly. Its proven that one happy customer gives you more business than a $1000 Add campaign. When … [Read more...]
Brand Identity Design Process for Apparel Startups
Branding Designer Clothing – Creating a Great Brand Identity Brand identity Building is tricky based on the competition you face in the market. Before we step into the branding part, we must understand what it means. Branding means positioning your label in a way that customers look for your brand only. Fashion and apparel is a very vast field and it is impossible to touch every segment. So you got to find your niche and focus on creating market dominance. The value of your apparel brand … [Read more...]
Building Apparel Brand That Sales – Apparel Brand Design Service
Apparel brand design and brand identity are important when it comes to female consumers and they are huge. When women want to buy something he not only sees the product but also the whole package. This includes where he is purchasing from, the ambiance of the shop, and the brand value. The packaging is more important than the actual products. I am not generalizing it but most of the time I have seen this behavior. So, considering this aspect when it comes to branding is important. Why … [Read more...]
Concept to Customer – End-to-End Solution to Apparel Brand
You need an end-to-end solution for an apparel brand especially if you are starting from the beginning. As clothing designers and manufacturers, we come across many new brands and private labels. We found them quite enthusiastic but later on they end up losing interest. They start their apparel brand on a high note. However, going forward they lose their interest and end up losing a lot of time and money. So I would suggest new brands do proper homework before they jump into the business. … [Read more...]
Concept to Customer – End to End Solution for Apparel Brands
The key to building a successful fashion brand depends on how well you understand your customer. Concepts that focused on customer needs are key to the success of a brand. In showbiz those who understand and act as per the customer's pulse are successful. The brand which connects "Concepts to Customer" is the front-runner in the business of fashion. The success of the brand depends on how they connect its concept to customer. They build their brand identity and customer loyalty in the agile … [Read more...]
RunWay Report SS-2023 – Clothing Designer Essentials
Transition From Runway To Retail: Clothing Designer It is a mystery for many clothing designers how to transform the runway into the retail market. Transaction of runway to a local store only relates to the concept and ideas. The purpose of runways is to promote designers to get in front of the media. This is no more than a marketing strategy to attract customers. Although there are few shows for ready-to-wear clothing designers. some show clothing that ends up in retail outlets. The outfits … [Read more...]
Branding Designer Clothing – Brand Identity Design
Branding Designer Clothing - Creating a Great Brand Identity Branding designer clothing is tricky based on the competition you face in the market. If you are having an online presence with a physical store you are all set to get a decent brand identity. Hence, you must get an e-commerce website with proper web promotion. You need to promote this with internal and external boosts. The value of your apparel brand depends on how you are projecting your brand in the market. It’s you who give shape … [Read more...]