Freelance Clothing Designer – Clothing Design and Production

Freelance clothing designer with industry experience are ideal candidates for a fashion startup. And if you are seeking one to help you build your apparel brand you are on a right path. At the same time you should know few things that help you hire one. Every designer has a specialty. Designers focus on one category and get expertise in it. Some are kids wear specialist and some were Men’s and sports wear and so on. So it is important to know their specialty before hiring them. Know more while reading through our blog and seeing our clothing designer portfolio. Perfect fit and cuts are hallmarks of top brands. Precise regulatory and performance tests make sure that people accept your clothing line-sheet. We know the value of fits, cuts, colorfastness, appearance and care labeling. Customers value those detailing the most. So, consider fits, cuts, colorfastness, appearance with utmost seriousness.



A Freelance Clothing Designer handles product development through tech packs and instruction given. This is most what you can expect from a freelancer. So, When choosing your right person it is important that you make a wise decision. The following you are about to read gives some insight. This may help you figuring out the right freelance clothing designer.  Though specific duties varies from brand to brand. Important elements that are essential for creating a successful commercial clothing line are :


Knowledge of Consumer or Market Knowledge of a Freelance Clothing Designer.


A garment should be suitable for the person’s age, image, and lifestyle. Your visitors will convert to your customers if you are meeting those needs. You may have a vague idea. But how a freelance clothing designer take that to a viable product ? This is the key to your success and you should access that seeing the fist flat sketch the designer submits. A clothing designer can be from anywhere and may not know your market, style culture or lifestyle. So how you are presenting your idea is the key.  To make your job little easier we have come up with a simple solution. You can read our post ” How to Give Your Style Idea a Shape”. This has been helping a lot of startups.




This is the pain point for all startup brands. Because when checking your online store customer is not thinking of the brand value. So, competing with established  brand is tough. Always keep in mind that a customer access the cost of your garment by anticipating the use. Also the pleasure of wearing it. So, when you are in the market make sure you meet both. A technical clothing designer can help you optimize with right technical input. Tech pack designer helps reduce cost with acceptable  modification to your style idea. And without losing its aesthetics. There by you have a control over your pricing and you are competitive.


Design Aesthetics


Design aesthetics are the most important determinant of a brand identity. It’s Like there are some artwork, or look that once you see you can very well recognize what  brand it is.  For example the clean and smooth design of Nike. or Three Stripes of Adidas, or Edgy designs or Ecko or Prana.  So, the design aesthetics forms an  integral part of a brand identity.  Your brand whether small or big should have something unique to offer. The design, color, and embellishment of a garment plays vital role here. And it must enhance the face and figure of your prospect customer. To Match with the design aesthetics, The fits and shape of the garment must match. There comes input of a freelance clothing designer with technical and industry experience. The design, color, and decoration of a garment should enhance the face and figure of the consumer.


Freelance Clothing Designer


Creating a line-sheet for a season is not so easy task. A designer has to go through a lot of process before actually start designing. Factors that affect the success of a collection line-sheet are many. It can be color trends, fabric, price point, season, past performance of similar styles etc,. Apart from this the collection should be of production and commercial viable. When you are designing for a commercial brand, keeping a balance and perfect mix is vital. Most of the time a designer starts a new line by researching color trends and fabric line.


Addressing the Pain Area of Collection Design


Things that we have discussed so far are the pain area for most startup clothing brands. They don’t have the expertise or resource to spend on researching and preparing collection. You are here because you are trying to gain some knowledge or solve your problem that is bothering you strategically and financially for quite some time. I am glad that you have reached to a place where I believe I can give you the best possible solution that you deserve and with a minimal cost.


How do Freelance Clothing Designer get paid?


A good freelance clothing designer gets paid anywhere between $150 USD to $250 USD Per Design. And if you wish to pay per hour then it should be between $30 – $80 / Hour. This depends on the complexity of the project, and other factors. This is a sizable investment especially when you are building a collection. So if you are planning to hire a freelance clothing designer, do the ground work first. The idea is to put your creative thought to papers in a structured way. So, first do the ground work and make them in order. I have written a post on How to Give Your Style Idea a Shape. Here you will have the insight how you should be going ahead. The role of the technical designer is to give a road-map for clothing manufacturers. So make sure the technical designer has bulk apparel production experience.


Do Freelance Clothing Designers Work Alone or With a Team ?


Preparing a tech pack is a team work. You need a tech pack designer and a pattern master to prepare comprehensive tech pack and spec sheet. So, you should be ask if the designer has pattern design experience or he / she has a pattern maker to support. If you are looking for professional tech pack along with your size specs then this is necessary. Only freelance clothing designers can give you the tech pack without the spec sheet. So, make sure you are dealing with a designer teamed up with pattern master. If you are relying on automated software and trying to get tech pack for your custom design you are doing it wrong. Always hire a designer if you are having design which are not generic. If you are having collection with generic styles, you can check our Tech Pack Template Store. Get the pre-tested tech pack here.


Freelance fashion designer with garment fit technique experience is an asset. You are lucky if you have one supporting you in your collection design and tech packs. Starting a clothing brand can be tricky. If you are a creative and you are making the designs, it is the most enjoyable part. But, converting your style idea to live needs a lot of ground work and technical expertise. As designer I have spent 12 years in converting creative ideas to actionable tech packs. If you want to check my work please visit the portfolio. You can reach through the contact form of the website and I would be happy to reply your queries within 24 hours. If you are looking for generic tech pack you don’t have to do anything. Visit our online store of Tech Pack Template and you can buy and download from there.



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